How advertisers and agencies use ClickFortify to stop click fraud, recover wasted spend, and keep campaign optimization pointed at real customers. Customer identities are kept private by default.
Featured story
How an eCommerce brand turned a polluted Shopping budget into 35% cleaner conversion data in 30 days.
A direct-to-consumer brand was paying for price-scraper bots and competitor crawlers across its Shopping catalog. Engagement metrics looked healthy on the surface, but the traffic browsed fifty products in seconds, never added to cart, and quietly dragged ROAS down month after month.
ClickFortify scored shopping behavior — browse velocity, cart actions, session depth — to separate real buyers from scrapers. Confirmed bot sources were excluded automatically, and conversion signals went back to reflecting actual purchase intent instead of crawler activity.
How Shopping ads protection worksMore stories
From solo advertisers to agencies managing dozens of accounts — the fraud differs by vertical, the result is the same: budget back on real customers.
With practice-area keywords costing hundreds of dollars per click, competitor clicking was draining the daily budget before lunchtime. Real-time exclusions with a logged evidence trail kept the firm in the auction through the full day.
Law firm · Competitive search keywords
Protection by industryManual IP reviews and spreadsheet audits were eating a full workday every week. Automated detection and exclusion syncing across every client account replaced the manual loop — and protection reporting became a client-retention asset.
PPC agency · 20+ managed accounts
ClickFortify for agenciesBot registrations with disposable emails were counting as conversions, so bidding kept finding more of them. Lead validation before CRM sync and fraud-filtered conversion events put optimization back on real pipeline.
B2B SaaS team · Google Ads + Meta CAPI
Fraud-filtered conversions“We cut wasted ad spend in the first week. The automated exclusions just work, and the click log gives us real evidence to act on.” The deep click log turned every block into something the team could verify rather than take on faith.
Growth lead · Direct-to-consumer brand
See the click logA contractor’s daily budget kept vanishing by midday during peak season, with repeat clicks from the same handful of sources. Automated repeat-offender exclusions kept ads live for the afternoon hours when real customers actually search.
Home services contractor · Local search campaigns
Stop competitor clicks“ClickFortify gives our team a much clearer view of which clicks deserve budget and which patterns need review.” Suspicious sources are flagged with evidence, so protection decisions are reviewed — not guessed.
Performance marketing lead · Multi-account team
How protection worksMasked traffic was slipping through geo restrictions and polluting acquisition reporting. Network intelligence flagged data-center, VPN, and proxy sources in real time, separating genuine players from automated signups.
iGaming operator · Geo-restricted campaigns
VPN & proxy protectionYour first week
Every story on this page started the same way — connect, watch the evidence come in, and let the exclusions do the work.
Link Google Ads or Meta Ads via OAuth and drop one tracking snippet. Scoring starts on the very next click, and the dashboard begins mapping where your traffic actually comes from.
Repeat offenders, data-center IPs, and bot-tell sessions get flagged and excluded automatically. Every block is logged with the evidence behind it, ready for review.
By the end of the first week you can see flagged clicks, protected spend, and lead-quality patterns by campaign — the numbers the stories on this page are made of.
“Wasted spend blocked” is not an estimate pulled from industry averages. Every flagged click in ClickFortify carries its own evidence — the device fingerprint, network signals, behavioral score, and the rule that triggered the block — and the protected-spend figure is the sum of clicks that were stopped multiplied by what they would have cost. Teams can open the click log and audit any number on their dashboard, which is the same standard the stories on this page are held to.
Lead-quality outcomes are measured at the conversion layer: fake leads and bot signups that were rejected before CRM sync, and the fraud-filtered conversion events sent back to Google and Meta CAPI. That is why several stories here talk about cleaner optimization rather than just blocked clicks — on platforms that learn from every conversion, the signal you feed the algorithm matters as much as the budget you protect.
Click fraud is an adversarial problem — publicly naming an advertiser that blocks competitor clicking can invite more of it. We publish outcomes with industry and team-type labels instead of names, and customers who choose to go on the record are added here with their permission.
See what ClickFortify flags in your account in the first week — 7-day free trial, no credit card required, protection from the first click.
